Love and Commerce (featured NEH project)

If you’re in the mood for love, take a look at the article below by Leah Weinryb Grohsgal (NEH Program Coordinator for the National Digital Newspaper Program). In honor of Valentine’s Day, Leah explores historical newspapers to see how “enterprising businesses saw the opportunity to integrate romantic sentiments and material culture in the emerging consumer economy.”

It reminded me of this charming ad [left], found in our own Camden Chronicle.