Milagros Zingoni

Bruce Mau's Massive Change (2004) is a call for action, arguing that design is no longer just about objects and aesthetics but about shaping the systems that define human life - economics, politics, environments, materials, and social structures. It places design as an agent of change, influencing the future at a planetary scale. The ethos of the book aligns with my scholarship and the value I see in design disciplines. Mau looks at global, systemic transformations on how design can tackle sustainability, urbanization, climate, and technology at macro scales. His advocacy for interdisciplinary design, opens new territories for designers at visionary, almost utopian systems-thinking level. He and I position design as a driver of societal systems, often abstracted at scale, creating a provocation - a call to action for designers to think beyond their discipline.